Uniball

Made with 75% recycled plastics introducing the new Ocean care pen from Uni-ball. The deep-blue pen barrel and lid of the uni-ball Eye Ocean Care are constructed from recycled plastics and ocean plastics. The latter are gathered from the island of Tsushima, which has the biggest volume of ocean waste in Japan. This spot was to capture that collection of Ocean plastics and show how it has formed the new pen. Used across social, digital banner ads and Digital out of home.